Cornwall College Duchy College Bicton College Falmouth Marine School CCB Training

CIM Professional Certificate In Marketing Level 4: Planning Campaigns

Level 4

Bookmark  

Key Info

Learning Area   Business School
Delivery Mode   Part-time
Duration   7 weeks


Dates & Locations

Course Type   Leisure and Professional
Location   Cornwall College Camborne
Start Date   26/04/2022
Fees   Tuition Fees: £650.00

This qualification is designed for anyone with a working knowledge of marketing therefore experience of operational marketing is desirable

This module gives you the knowledge and skills to plan and implement successful campaigns that deliver real results for an organisation. You will learn the campaign planning process including how to analyse an organisation’s current position. You will also learn how to set campaign objectives, implement a campaign then measure and evaluate its success to aid continuous improvement in the fast-changing world of marketing.

  Gallery


 

  Tags


# CCB # CIM # Marketing # BusinessSchool # DigitalMarketing

Courses listed on this website are indicative of the subject, nature and level of study. The College reserves the right to alter specific qualifications titles, awarding bodies and levels of qualification, which can change in year. Any cost may also vary, based on personal funding eligibility. The Cornwall College Group reserves the right to withdraw any course listed at any time.

Download as PDF

  Related Events

Penrice Academy – Year 11 Information Event at St Austell campus

Penrice Academy – Year 11 Information Event at St Austell campus

19 October 2021, 17:30-19:00


Read More

Camborne Science & International Academy – Year 11 Information Evening at Camborne campus

Camborne Science & International Academy – Year 11 Information Evening at Camborne campus

19 October 2021, 17:30-19:00


Read More

Open Event at Camborne campus

Open Event at Camborne campus

25 November 2021, 17:00-19:00


Discover the huge range of courses, degrees and apprenticeships available across the Cornwall College campuses in Camborne, Newquay and St Austell.

Read More

Open Event at St Austell campus

Open Event at St Austell campus

25 November 2021, 17:00-19:00


Read More

  Related News

£3,000 apprenticeship hire cash boost extended

£3,000 apprenticeship hire cash boost extended

6th October 2021


A financial boost for employers who take on an apprentice has been extended until January. 

Read article

Blog: Getting ready for college!

Blog: Getting ready for college!

23rd August 2021


Read article

Blog: Top tips for results week

Blog: Top tips for results week

6th August 2021


You’ve done it, you’ve reached the long-awaited month of August - here is what you need to know next.

Read article

Star students celebrated at dazzling awards ceremony

Star students celebrated at dazzling awards ceremony

8th July 2021


The region’s largest college group has honoured the achievements of its top students with a dazzling award ceremony at the world famous Eden Project.

Read article

Future careers take centre stage at virtual college open day   

Future careers take centre stage at virtual college open day   

13th May 2021


People of all ages are being invited to experience everything a leading south west college group has to offer at a virtual event later this month.  

Read article

  Similar Courses

Principles of Customer Service Certificate

Level 2 • Part-time • Cornwall College Camborne


Good customer service is crucial for any business. 96% of unhappy customers don’t ever complain - instead, 91% of them simply leave and never come back. This shows that providing good customer service and handling any issues in a professional and courteous manner is essential for the success of a business. If you work, or aspire to work, in customer service - this NCFE level 2 (VRQ) course can help you improve your skills and make sure every customer has a great experience.

View course

CIH Certificate in Housing

Level 2 • Distance Learning • Cornwall College Camborne


A housing professional who gains an accredited qualification from CIH will be equipped with the key skills and expert knowledge they need to contribute to performance improvement in their organisation in a fast-changing environment. What is the Level 2 Certificate in Housing Practice? The Level 2 Certificate in Housing Practice provides a general introduction to the housing sector. It has four units: • Housing provision and housing organisations • Customer service for housing • Assets, repairs and maintenance • Professional development in housing

View course

CIM Professional Certificate In Marketing Level 4: Applied Marketing

Level 4 • Part-time • Cornwall College Camborne


This qualification is designed for anyone with a working knowledge of marketing therefore experience of operational marketing is desirable. This course would also be suitable for you if you have accrued extensive experience in marketing practice but have no formal related qualifications. You will undertake three modules including: Applied Marketing: In this module, you will learn about the role of marketing in the organisation and the key concepts that underpin the activities of the marketer. You will explore the marketing environment, customer behaviour in the digital age, market research and the marketing planning process. This will include the marketing mix and a tactical planning framework to aid marketing effectiveness. Digital Marketing Techniques: This module focuses on the importance of the ever-evolving, dynamic digital landscape. You will develop skills to improve digital marketing performance and explore the challenges and opportunities within the digital environment. You will also use a range of tools to plan how to enhance an organisation’s effectiveness in the digital age. Planning Campaigns : This module gives you the knowledge and skills to plan and implement successful campaigns that deliver real results for an organisation. You will learn the campaign planning process including how to analyse an organisation’s current position. You will also learn how to set campaign objectives, implement a campaign then measure and evaluate its success to aid continuous improvement in the fast-changing world

View course

Cornwall College https://www.cornwall.ac.uk/wp-content/uploads/2020/06/meeting.jpg CCB, CIM, Marketing, BusinessSchool, DigitalMarketing