Introduction to Conferences and Events
Approved by: Plymouth University
Summary
This short course gives you the background knowledge of the event and conference sector making it ideal for identifying where best to pitch your event marketing strategies, from conferences and gala dinners to sporting events. It is ideal for those who are starting out in the events sector or struggling to make their mark in this competitive arena.
High level discussion of what constitutes best practice, supported by in depth review of provided case studies enables businesses to avoid the pitfalls and maximise their success rate. Quality management principles and the importance of customer service are also investigated.
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Who is this course for?
Designed for business owners and those who are responsible for organising corporate events this short course gives you the background knowledge of the event and conference sector making it ideal for identifying where best to pitch your event marketing strategies, from conferences and gala dinners to sporting events. It is ideal for those who are starting out in the events sector or struggling to make their mark in this competitive arena.
High level discussion of what constitutes best practice, supported by in depth review of provided case studies enables businesses to avoid the pitfalls and maximise their success rate. Quality management principles and the importance of customer service are also investigated.
Entry requirements
There are no formal entry requirements for our degree level short courses however it should be noted that this is degree level course and you will be expected to complete an academic piece of work, in order to achieve the appropriate level you will be expected to undertake further research and reading around the topics in your own time outside of the taught sessions. If you wish to discuss the content or assessment process further please contact the tourism department at Camborne. tanya.bellingham@cornwall.ac.uk
Course overview
This course investigates the following areas, types of events, an overview of event operations and procedures, Customer service, sponsorship and funding, quality management, market size and structure and market trends.
What's next?
Upon successful completion of the course you can add to your qualifications with another related short course or potentially progress onto the full Foundation Degree in Event Management. For further information about the opportunities available please contact the tourism department at Camborne.
Why choose us?
- We are the leading provider of professional business training in the South West
- Our trainers have recent and relevant industry experience
- CCB provides learning for companies who want to train their staff as well as individuals who are seeking their own personal development
- With over 1000 courses including business skills, qualifications, bespoke training as well as a range of apprenticeship programmes, we help you add new skills to your organisation
- CCB offers flexible course delivery
- We can tailor any course to suit your business needs
- We have funding available to make your training budget go further
- An independent research study has shown that companies that have trained with CCB have seen 17% more growth than companies that have not
Additional Information
Degree Level Short Courses cost £275.00 each however project funding may be available towards this cost dependent on eligibility
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* Loans, Grants and Bursaries are available for some University Level courses. All prices shown on this website are accurate to the best of our knowledge, however, we reserve the right to amend the price of a course without prior notice. Prices may be subject to additional charges for registration, books or examinations. Please call our course booking team to find out the latest prices for this course - 0800 731 7594.
